Google Marketing Live Agency Collaboration
Project Overview
Google Marketing Live Agency Collaboration
Client
Google
Category Experiential / Interactive / Print
Role Art Direction / Oversight
Agency Collaborators Huge / Optimist / Redwood
Category Experiential / Interactive / Print
Role Art Direction / Oversight
Agency Collaborators Huge / Optimist / Redwood
Leadership Circle book
Collaborated with agency Redwood to create and print a limited edition bespoke promotional package. 300 copies were produced and gifted to C- suite execs at GML. The remaining copies were shared with contributing executives who have worked with Think with Google in 2019. The book was a success, winning a Bespoke Print award for its innovative printing techniques at the 2019 PrintWeek Awards.
Machine Learning Event Experience
Collaborated with agencies Optimist and Huge to create an activation on the topic of Machine Learning for Marketers.
The installation was a success, garnering 5,000 views at GML. It then went on tour to Advertising week NYC, capturing the attention of 20-25 K people.